Code |
Course Name |
Language |
Type |
SED 312 |
Business Analytics |
English |
Elective |
Local Credits |
ECTS |
Theoretical |
Tutorial |
Laboratory |
3 |
4 |
3 |
0 |
0 |
Course Prerequisites and Class Restriction |
Prerequisites |
None |
Class Restriction |
None |
Course Description |
The course will cover the following topics
I. Classification of Analytical Models: Descriptive, Predictive and Prescriptive Modelling
II. Customer Analytics with RFM and CLV techniques
III. Market basket analysis and mininng for association rules
IV. Clustering Methods
V. Predictive modelling with selected classification and regression models
VI. Data visualization |
|